The Weather Channel Is Transforming the Way We Think About Weather

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@adweek—The Weather Channel has been making waves lately, both as one of the few cable networks that posted year-over-year audience growth in 2017 and as one of the most recent acquisitions by media entrepreneur and TV personality Byron Allen. Now, it's making headlines again with the second iteration of streaming service Local Now. TWC is...

The Comedian Who Bought the Weather Channel. Byron Allen got his start by writing jokes. He now runs Entertainment Studios, a media company with cable channels, TV shows, a film-distribution company and with its recent purchase of the Weather Channel, plans to expand.