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  • What's the secret behind the world's stickiest brands?

    Researchers from Newcastle University London, Fordham University, and University of Minho published a new paper in the Journal of Marketing that examines how some brands create "sticky" customer journeys that keep customers addicted.

    phys.org
  • Famously Happy Finland Is Revealing Its Secrets to the World

    Amid the daily deluge of depressing headlines that Covid-19 has brought people around the world, Finland wants to lighten things up. In a new campaign, the famously happy Nordic nation is sharing its secrets with the world, all while reminding travelers that when the world is safer, Finland has the room to roam. Titled "Rent

    @adweek
  • How Israel's Nuclear Program Became The World's Worst Kept Secret

    Kyle Mizokami Security, Middle East And why America doesn't care. Here's What You Need To Remember: Israel didn’t have long to wait for its first nuclear crisis. The 1973 Yom Kippur War saw Arab armies achieve strategic surprise, sending Israeli ground forces reeling in both in the Sinai desert and the Golan Heights. Israeli nuclear weapons were placed on alert and loaded onto Jericho I surface-to-surface missiles and F-4 Phantoms. Determined Israeli counteroffensives were able to turn the...

    The National Interest
  • Sealift Was The Secret To Japan's Early World War II Success

    Warfare History Network History, Asia Japanese sealift capabilities were greatly depleted during the course of World War II in the Pacific. Japanese military successes in 1941 and 1942 shocked the West. Behind those successes lay a logistics effort not often appreciated, that of shipping. The Japanese wrote off any immediate requirement to support normal trade when war began. So the nation dispatched ships normally engaged in that effort to support invasion forces. This healthy pool of ships...

    The National Interest
  • June 10: The 7 Secrets of Highly Effective People Updated for Today's World

    Join us as we discuss how entrepreneurs can reinvent themselves in this crisis and put these habits into practice.

    Entrepreneur
  • How Hundreds of Secret Special Submarine Missions Helped Win World War II

    Warfare History Network History, Asia An impressive feat. Key point: Submarines delivered badly needed supplies and also special forces. They also, of course, sunk enemy ships. Sunsets over Manila Bay are nothing less than spectacular. Once the sun dips below the horizon there is a lingering illumination known as “blue hour” as the sky gradually shifts from pale azure to deep indigo before fading completely into the black tropical night. But for the men of USS Seawolfthere was no blue hour...

    The National Interest
  • What Were the Top-Secret 'Special Missions' Of U.S. Submarines During World War II?

    Warfare History Network History, Asia They undertook over 300 of them. Sunsets over Manila Bay are nothing less than spectacular. Once  the sun dips below the horizon there is a lingering illumination known as “blue hour” as the sky gradually shifts from pale azure to deep indigo before fading completely into the black tropical night. But for the men of USS Seawolf there was no blue hour that warm January evening in 1942. Their submarine rested on the inky bottom of the bay awaiting nightfall,...

    The National Interest