Sports Illustrated Launches Sports Betting Product in Colorado

@adweek -

@adweek—Sports Illustrated launched its gambling product, SI Sportsbook, in Colo. this morning, in partnership with 888, a U.K.-based online betting and gaming company with 27 years of operating experience. The publisher plans to launch SI Sportsbook in New Jersey, Iowa and Indiana in the next few months, before expanding to 13-15 legal jurisdictions in the

Sports betting company to open tech hub in Colorado. The online sports betting company Tipico plans to open a hub in Colorado that will create more than 400 jobs, the company and state officials said Wednesday.